Branding
Match candidate apply pages to your brand with custom primary color, secondary color, and font.
Use Branding to customize how candidate-facing apply pages look for your organization - primary color, secondary color, and font family. Changes apply across every job apply link in your workspace. Overview: Branding.
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What branding controls
Branding is organization-wide. It styles the public apply experience candidates see when they open a job link - buttons, accents, headings, and typography.
| Setting | What it is for |
|---|---|
| Primary color | Main brand color on apply pages - buttons, links, and accent highlights |
| Secondary color | Supporting color - headings and emphasis text (for example company name) |
| Font family | Typography across the apply flow |
This is separate from per-job settings:
| Setting | Where | What it controls |
|---|---|---|
| Company logo & name | Job settings on each job | Logo and employer name on that job's apply page |
| White labeling | Add-ons → White labeling | Your domain on apply URLs |
| Branding | Add-ons → Branding | Colors and font on apply pages for the whole organization |
Together, branding + job logo + optional custom domain give candidates a fully on-brand apply experience.
Where to configure
Workspace owners and admins can open Add-ons → Branding in the console. Other team members see a message to contact an admin.
The page has two panels:
| Panel | What it does |
|---|---|
| Brand settings | Pick colors and font, then Save |
| Live preview | Shows how the apply page will look as you edit |
Use Reset to default to remove saved branding and return to Hirekal defaults.
Setup
Console → Add-ons → Branding.
Select a font family for apply pages.
Pick primary and secondary hex colors.
Save - live preview updates; apply pages use the new theme.
Typography
Choose a Font family from the dropdown. Available fonts include:
Inter, Roboto, Open Sans, Lato, Poppins, Montserrat, Nunito, Source Sans 3, Work Sans, DM Sans, Manrope, and System UI (uses the candidate's device font).
The selected font loads on apply pages for every job in your organization.
Colors
Set Primary color and Secondary color using the color picker or by typing a hex value (for example #1d4ed8).
| Color | Typical use on apply pages |
|---|---|
| Primary | Apply buttons, progress accents, link-style highlights |
| Secondary | Job title, company name, section headings |
Both must be valid hex colors before you can save.
Save and reset
Click Save to apply branding to live apply pages. The Live preview panel updates as you edit so you can check the look before saving.
Reset to default removes your saved branding. Apply pages return to Hirekal's built-in colors and font until you configure branding again.
Default theme when nothing is saved: primary #1d4ed8, secondary #0b1a33, font Roboto.
What candidates see
Branding applies to the full apply flow - intro, application form, questions, video recording, and thank-you screen. Candidates do not configure anything; they simply see your colors and font when they open a job link.
See Candidate experience for the end-to-end apply flow.